Happy Holidays! Hang with EG and 5&B

December 20, 2012 · 4 comments

in Fifth&Brannan, Site Updates

Hey gents,

I wanted to wish you the happiest of holidays, in case we don’t talk until after Christmas (or whatever you happen to celebrate). Like you, I’ll be spending lots of time with family and friends, and if I’m lucky, less time in front of my monitor. As much as I love running EG and Fifth&Brannan, I don’t step away from the computer and the work nearly as much as I should.

You should do the same! Turn off the electronics and be present with those you love. Slow down, have actual conversations (without having to hit Send), eat a lot, take a walk. Reflect on the past year and quietly plan for the one to come.

You know… just in case the Mayans are wrong.

In San Francisco / the Bay area this weekend?

Come check out the new Fifth&Brannan collection at the Pop-Up Shop. Our friends at Maxton Men are hosting us in their pop-up event this weekend at the Westfield San Francisco Centre (fancy, official name for “the mall”). Here are the deets, plus a (somewhat useless) map:

Fifth&Brannan at the Maxton Men Pop-Up Shop
December 21-22 (all day)
Westfield San Francisco Centre
865 Market Street, SF, CA 94103
4th Floor (next to M.Y. China, near the dome)

We’ll have ties and pocket squares there as well, in addition to the new collection. It’s an intimate, cozy space, so feel free to come by, hang out, and check out all the gear (Maxton Men will have plenty of killer men’s accessories in the house… just check out their site to get an idea).

K and I have worked really hard on our latest collection, and we’re really excited to share it with you. Even if you don’t live nearby, or can’t stop in for one reason or another, no sweat! I’ll just imagine you’re there in spirit.

Here’s a sneak peek, courtesy of our talented photographer friend Kim.

Hope to see you this weekend. Happy holidays!



Barron is the founder and editor of Effortless Gent, a site dedicated to helping guys figure out what looks best on them. He's based in San Francisco. Connect with him on Twitter and Facebook.

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