A little while back, a younger guy on Facebook asked me, “Where can I shop for cheap business casual clothing?”
While I never suggest you go cheap for cheap’s sake, I do understand where he was coming from. He is a college student looking to up his style game by transitioning to “adult” clothes… all on a budget.
Cool. I can respect that.
I remember in college, I hardly had any money either. I used to work at the computer lab at my university, wiping down keyboards, scrubbing grimy ass mice, and helping my inept peers figure out how to print Tuesday’s lecture notes. I probably made like $6 an hour. I get it.
Here’s a little secret: For the budget-conscious shopper, fit trumps quality and brand, no matter what.
For the college student, fit is everything, and here’s why: College students are (obviously) still in transition from high school, and we all know that most high schoolers don’t make the best sartorial decisions.
On top of that, college kids are busy dealing with a whole bunch of other stuff, like where to find cheap beer, or that cute girl down the hall, or those pesky midterms.
Ahh, the simple life of a college student.
Anyway, I digress.
For the college students (or college students at heart) who care enough about their outward appearance, I salute you. Men like you are few and far between, especially at your age. You are the inspiration for this new 42-page eGuide.
Introducing: A Young Man’s Guide to Dressing Like a Grownup (Without Breaking the Bank)
Let’s call it DLAG for short. Download a sneak peek here (PDF)
This mini eGuide is for the young gent who:
- is in high school or college, or young professionals starting their careers
- is a personal style “beginner”, someone who previously hasn’t given much thought to appearance
- is on the hunt for good-looking, affordable options that don’t bust the budget
- wants to improve his appearance for a variety of reasons but isn’t sure where to start
This guide is NOT for the gent who:
- is older (30+) and more established in his career
- has more disposable income than someone just starting out
- has a firm grasp on his personal style, and knows how to adapt it as necessary
- knows where to shop, and how to put outfits together efficiently
Not only did I want to answer the question about where to find “affordable” business casual clothing (I like the word “affordable” better), but also what to purchase so you’re taken more seriously, and how to put your outfit together once you have all the pieces.
Stepping back a bit to see the bigger picture, I wanted DLAG to touch upon your mindset as you grow up your wardrobe (it’s as much a mental thing as a physical, go-out-and-buy-the-clothes thing), identifying your motivations, dressing relative to your surroundings and situation, and handling those trying to impede your improvements (a.k.a. the haters).
In reality, anyone could get plenty useful tidbits of information from this mini eGuide, but it was specifically tailored for the younger gent still figuring out his style and learning how to buy clothing with a classic, more mature look.
A bonus for all DLAG students
As a bonus, I set up a special password-protected, students-only page on EG which will have extra resources and (most importantly) updated links to products that I suggest in the eGuide.
Brands and retailers sell out and release new merchandise all the time, so it’s not uncommon to find broken links. Having this resource page will make it easier for you to find updated links as well as new links to suggested items. This is completely free for all students who purchase the mini eGuide.
For a limited time, you can pick up DLAG for $7, which includes the 42-page PDF eGuide and a constantly-updated online resource page. That’s the price of a couple cheeseburgers, or two lattes at Starbucks, or a six-pack of beer. It’s practically a steal!
Still haven’t picked up Graduating Your Style? Want a good deal?
I won’t be doing this for long, but if you pick up GYS today, I will throw in DLAG for FREE. Yep, free!
Simply purchase GYS here, and you will receive both products. Simple!
What are your hang-ups?
A few weeks ago, I asked the younger Gents on Facebook what their biggest hang-ups were when it came to dressing better and more grown-up. I created DLAG to address these concerns, and much much more.
How about you? What are your hang-ups? I’d love to hear them in the comments. And if you’re serious about overcoming them, I believe this new eGuide will get you there.
PS — The $7 price won’t last forever, so pick up your copy today!